How to Advertise a Catering Business
As with any business, a catering business needs to be advertised to obtain and retain customers. People need to know that the business exists and what it is able to offer. These are some of the ways in which to advertise catering services:
• Make the building itself noticeable. Choose a branded awning for the entrance and make sure signage is clear. It should be clear what the business does – have some images that suggest high-quality food and catering.
• Use print advertising. Distribute leaflets to the local area or place an advert in a relevant magazine. Focus on quality again and make the catering services look professional and the food look delicious!
• Advertise online. It’s easy to advertise on a range of online platforms, from social media to websites and search engines. Put together a campaign that targets the right people and again make use of images. If you’ve catered a successful wedding or have made a beautiful cake, use photos to show your actual work.